Detect Your Online Defaulters and Combat Them - PDF

Detect Your Online Defaulters and Combat Them
Used appropriately the internet is one of the most innovative medium one can have. In fact, the
latest online trade and ecommerce sites bear testimony to this fact. At the same time, internet
when used illegally leads to fraudulent activities such as grey market sales, counterfeiting and
other types of internet fraud. With so many online shopping websites flourishing in the
marketplace today, it is essential to curb the rate of internet fraud. This would help to eliminate
false and duplicate goods entering the market, helping original products to reach the
consumers.

Negative impacts of Internet Fraud
Counterfeits not only effect the brand reputation and bottom-line of the customers, consumers
also feel cheated as they are getting counterfeit products. Organizations need to take
proactive steps to prevent internet fraud, so that the original brand names do not face any
brand erosion or monetary loss.

Industry solutions for preventing internet fraud
Today top notch companies have come up with innovative online fraud detection solutions that
help a brand to combat counterfeiting and other online hazards. These solutions monitor a
wide selection of sources that includes B2B websites such as Tao Bao, e-Bay, Alibaba and other
types of grey market mails. It offers analyzed and identified suspect information to users in an
"easy-to-use" dashboard or through email alerts on mobile. This visibility analysis attained
helps a company to respond proactively to online frauds. Other advanced features that help in
online fraud detection are:-

An improved SaaS -based anti-counterfeiting software solution
High-end search techniques that monitors the internet on a regular basis
Applying human intelligence to ensure data integrity
Prioritizing suspects depending on client specifications

Leading service providers in online fraud detection solutions have also designed innovative web
mining and reporting techniques. This helps organizations to gain visibility beyond their supply
chain into the global, open market space. Along with actionable data concerning any kind of
fraud, advanced fraud detection solutions enable companies to regain lost margins due to
channel violation and improve their lost brand reputation.

You can take immediate action against violators by tracking the distributors or channels responsible for
supplying the faulty goods to the gray market sources and take automatic enforcement actions and
auction site shutdown.
Hence, in order to secure your brand from all these negative effects, it is essential to resort to
effective online fraud detection solutions.

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Source: http://pdfcast.org/pdf/detect-your-online-defaulters-and-combat-them

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